Free Internet Marketing Lessons

by Kevin Nunley

The Internet is and always will be about learning. People log on and surf the Web to get information. If you want to sell something, you have to offer free information right along with it.

Notice how many top sites on the Net not only give you things to buy, but entice you with pages of good how-to info. Others list their products and services along with reviews, customer comments, surveys, and other ways for you to get an in-depth feel for the product or service being offered.

Amazon.com pioneered this strategy and still uses it to near perfection (just look up your favorite book and watch all the related helpful info they put up with it). Visit a top computer site like Apple.com and you'll see stacks of FAQs and plenty of discussion groups related to their product.

Probably the best way to offer valued information is to have your own email course. Your course can be three to seven or more "lessons" (usually a short report on a continuing topic) that is emailed to those who ask for it.

Each lesson can address a common question your customers ask. Most people who contact me want to know about how to advertise, how to get free PR from big media, how to make their web site sell better, and how to advertise in ezines. Look at my free email courses http://7LessonCourses.com

Don't be afraid to offer other people's courses from your site. Even though they wrote it, visitors will give you lots of credit for bringing them good information.

Kevin Nunley was a radio and TV personality until he discovered writing and the Internet. Now he makes a lot more money offering marketing advice and business writing. See his popular writing and promotion packages at http://DrNunley.com Reach Kevin at mailto:kevin@drnunley.com or 801-328-9006.

Promote Your Business With Your Own Email Course by Kevin Nunley http://DrNunley.com