Free Internet Marketing Lessons
A Clever New Linking
Strategy!
by
Ron Knowlton
One
day I was surfing the internet and suddenly came
upon one of my articles - there on someone else's
web site!
This is not the first time this has happened! But it
got me thinking.
It was not long ago that I started writing articles
and sending them out, but ever since then something
almost magical has occurred.
I've
started to see a
tremendous increase in traffic to my web site!
And the
reason for
that is simple, really. My articles are finding
their way on to heavily-trafficked web sites!
And not
just that,
but think of the multiplication factor as the
articles spread to even more web sites! The process
is on-going.
I'm not saying this to brag. It's just something
that's started happening lately that has me almost
giddy with excitement.
The truth is that a lot of my traffic is coming from
these articles!
It hit me the other day as I was looking through my
web site statistics.
What a great linking strategy!
Here's the process and how it works:
1) Send out articles that you've written.
2) Then they are reprinted in newsletters or on web
sites.
3) People read the articles.
4) Then they click on the link to your site at the
end of
the article.
5) And suddenly you have traffic coming in!
And it's all free advertising! I paid nothing for
it!
Now, don't get me wrong. I'm sure trading reciprocal
links can work. But I didn't have to trade for these
links.
My articles were added and the link to my site was
automatic. I didn't have to link back at all to get
these great links!
Now, had I followed the normal procedure (the one
nearly all of the internet marketing experts are
recommending) I would:
1) write a simple email to each webmaster of each
site where I want a link back to my site.
2) Offer a link in return from my site.
Chances are the webmasters at these sites either
would:
1) ignore my email, or
2) turn me down flat, or
3) send me a copy of their advertising rates.
What really are the chances of getting the kind of
results I want from this method?
Think about it - these webmasters are not in
business to give traffic away to others.
They're in business to make money. And you make
money by attracting targeted traffic to your web
site and offering something these visitors really
want or need!
What advantage is it to you as a webmaster to give
traffic away to a site that receives considerably
less traffic than yours?
And that's the magic of my articles! It completely
turns this around!
With my articles I give these webmasters something
of value that they want and need - free
content.
They can in turn use the articles to attract
visitors to their sites (or as material in their
newsletters - providing valuable content for their
readers).
I, in turn, get what I really want - additional
traffic to my web site - meaning more subscribers to
my ezine and additional $$$ in my pocket!
That's what I would call a win-win situation all the
way around!
______________________________________________
Ron Knowlton is a
former
journalist
and the founding editor at <http://www.soaringprofits.c
om/>
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