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Free Internet Marketing Lessons
How To Build Your
Opt In List On A
Shoestring Budget!
by
John Colanzi
There's been a
disturbing trend
the last month or so.
I'm seeing many publishers shutting down their ezines
and
others who've mentioned doing the same in private emails.
These are publishers who have been around for some time.
The problem is not their newsletter, many of them
are
excellent. The problem seems to be the changes taking
place
on the net.
I wrote about the ad scammers some time back and
they're
still up to their old tricks.
<> Fake Addresses
<> Autoresponders
<> Accounts that bounce within a week
<> Subscribing and unsubscribing, over and over.
Many fine ezines have gone the way of the dinosaur,
rather
than continue having their time and efforts abused.
Looking for a way around this problem, I decided to
look
for a simple way to build an opt in list, and cut down
on
the hit and run scammers.
It's not fool proof, but it's been working so far. It's
cut
down on my bounces and unsubscribes.
There's only one way to subscribe to my ezine. If I get
any
of those bogus subscribe requests that tell me how
much
they look forward to reading my newsletter and by the
way
here's their free ad to save me time.
I know I've got a scammer. They've joined some
program
that gives them a canned spiel.
So how can you build a list and avoid some of the
headache's?
The first thing I did was set up a simple page telling
who
we are.
Next I added a list of bonuses.
Finally, I added a subscription form.
Once they've subscribed their bonuses are emailed
directly
to the address they supplied. This guarantees the address
is real and it won't bounce.
How long does it take to set up a simple page like the
one
I used? 10 or 15 minutes.
So how has this simple page worked out?
<> No bounces
<> Only 1 request to be removed
So save yourself some headaches and spend 10 or 15
minutes
to make your life easier.
Wishing You Success,
John Colanzi
PS: If you'd like to see how simple this page is visit:
http://johncolanzi.com/freeware.html
**********************************
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